BLOK DEFINED.

bloc \blok\ noun - a combination of countries, parties, or groups sharing a common purpose.

synonyms: alliance, coalition, league, union, axis, body, tribe

 
 
 

BLOKLIFE MISSION.

Who We Are: BLOKLIFE is a lifestyle movement formed to spread awareness and encourage people to take a more conscious approach to eating and living well. So you think being progressive means voting one way or driving a Prius? It’s way more than that. What you choose to put in your body today will impact both your own future and the very real future of the planet. Changing your diet is one of the single biggest actions you can take to move things in the right direction. 

Who We Aren’t: Pitchfork-wielding, “Omni Scum!”-screaming crunch crusaders (though no offense to our brothers and sisters that are). While science continues to confirm that a whole-food plant-based diet is the best way to be, we understand that we're all at different points in this voyage we call life. We support, not judge. Valuing Progress Over Perfection is ingrained at our core. Think of it as an edgy, pragmatic, non-militant approach to veganism.

 
Be the vegan you wanted to meet before you were vegan.
— BLOKLIFE ETHOS